Welcome back to The Launch Youniversity Podcast! In today’s episode the guys throw it back to their very first episode which was almost three years ago. On this episode Jeff Henderson, David Farmer, Shane Benson and Kevin Jennings break down The Launch Loop: what it is, why it works and how to follow it.
When looking for a new way to launch products at Chick-fil-a, they traveled the country to study how other successful businesses were launching. Their research and conversation led them to The Launch Sequence.